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States Digital Organizing Associate



Posted on Thursday, June 27, 2024

About Reproductive Freedom for All (Formerly NARAL Pro-Choice America)

For more than 50 years, Reproductive Freedom for All and its chapters have fought to protect and expand reproductive freedom —including access to abortion and contraception — for everybody. We are powered by our more than 4 million members from every state and congressional district in the country, representing the 8 in 10 Americans who believe every person should have the freedom to make the best decision for themselves about if, when, and how to raise a family.

Reproductive Freedom for All centers diversity, equity, inclusion, and justice in our organization and our work. Continuously learning from our history, we hold ourselves accountable to achieve reproductive freedom with equitable access for everybody. As the oldest and largest national membership organization primarily focused on advocating for abortion access, we organize and mobilize, galvanizing millions of people to take action to defend reproductive freedom, and shining a spotlight of accountability on bad actors who work to impose their ideological agenda on others. We also work to elect champions for reproductive freedom and advance state and federal legislation to safeguard it. For more information on Reproductive Freedom for All, please visit our website.

About the role:

This position has the unique opportunity to organize online with our 4 million members to win Reproductive Freedom for All, everywhere. They will create a community of volunteers who will take action on and offline through digital tools. This role will also develop strategies to support and empower our state-based organizers and volunteers to build power in targeted states. The States Digital Organizing Associate will infuse Reproductive Freedom for All's vision, mission, and theory of change in all digital communications; and use digital community building to foster transparency and connection among staff and volunteers.

This position will help build a digital organizing program where staff, volunteers, members, and activists feel like no matter where they live, who they are, or who they love,--they’re included, empowered, and at home. Where they can take the most effective actions (online and off) in pursuit of expanded access to abortion, contraception, maternal healthcare, and more. This person is an organizer through and through and loves empowering others through digital organizing to drive positive change in their communities. They are adept at navigating various social media platforms, such as Twitter, Instagram, and Reddit, and have a talent for crafting engaging and concise posts that resonate with their audience. Their writing style is dynamic, smart, and insightful. As a communicator, they excel in conveying complex ideas in a clear and accessible manner, whether through email, sms, blog posts, or online discussions. They will use the latest tools and tactics to build community and drive action online while bringing an unwavering commitment to our mission and values, strong interpersonal skills, and a never-ending desire to learn.

Location: Remote, East Coast preferred

Reports to: Associate Director of Digital Organizing

Responsible for Managing: Interns and potentially electoral cycle hires

Level: Full-time, Non-Exempt, Union Level 3

Salary range: $55,000 - $68,000

In this role, you will:

  • In collaboration with the Associate Director of Digital Organizing and the National Organizing Director, develop state-specific digital organizing campaigns to pass legislation, hold politicians accountable, and recruit and retain volunteers ensuring commitment to excellence and equity;
  • Develop digital outreach strategies in collaboration with the National Digital Organizing Associate to recruit new, diverse volunteers and potential volunteer leaders, and look for and create new spaces for Repro for All to engage in and build community online;
  • Assist in the creation of social media content to uplift the work of in-state Repro for All staff and supporters, sharing their stories through videos, images, written posts, and more, ensuring that a variety of voices and stories reflect the diverse communities that support the movement;
  • Develop and implement comprehensive strategies for tracking volunteer actions and assessing growth metrics, facilitating informed decision-making and continuous improvement within Reproductive Freedom for All’s volunteer program;
  • Provide support for state organizers by hosting trainings, writing emails, loading text campaigns, building web pages, and generating social media content to mobilize supporters and drive participation in Repro for All events;
  • Travel to states (as needed), working with state-based staff to develop and implement targeted digital outreach strategies to best engage the diverse communities and groups within the state;
  • Other duties as assigned.


  • Demonstrated experience (3 - 4 years) of grassroots organizing, online copy-writing, or other relevant experience to move individuals to take action online and off;
  • Excellent verbal and written communication, with a particular ability to distill complicated topics into bite-sized and social-media/text message friendly calls to action;
  • Ability to seamlessly work across various internal departments (such as political, communications, digital, data, and organizing) to achieve shared goal;
  • Awareness of, and experience with digital organizing toolsets like HTML, EveryAction, Impactive, Rally, Empower, Control Shift, etc;
  • Experience with virtual event planning and coordination—including experience with digital event management tools like Google Suite, Zoom webinars;
  • Comfort with training dozens to hundreds of volunteers at a time on digital best practices, tactics, and tools;
  • Cultural competency and a demonstrated ability to develop and maintain relationships with individuals from all walks of life;
  • Commitment to not only protecting and expanding reproductive rights, but also supporting other fights for justice and civil rights;
  • Experience with, or ability to quickly learn tools like EveryAction, Hustle, WordPress, Link Shorteners, Google Analytics, and more;
  • Highly organized, and able to handle multiple projects simultaneously in a fast-paced, and rapidly changing environment;
  • Demonstrated commitment and desire to work in an organization that values diversity, equity, and inclusion;
  • Demonstrated commitment to Reproductive Freedom for All’s mission, values, and goals.

Nice-to-haves (or excited-to-learns):

  • Previous experience as a digital organizer for a regional or state-wide campaign, or direct experience on a communications or digital team;
  • Previous experience creating social media content graphics, videos and video editing;
  • Additional language skills besides English, such as Spanish, is a plus;
  • Ability and willingness to work Pacific Time hours regularly to support West Coast states.

Note: these are not required. It’s possible that you’re a great fit for the role and do not have any of these things – but you might be excited to learn them

Reproductive Freedom for All does not discriminate on the basis of race, ethnicity, national origin, religion, socioeconomic status, sex, sexual orientation, gender identity and expression, age, disability, marital status, veteran status, genetic information, or political affiliation.
Candidates with backgrounds, identities, and experiences that are historically underrepresented in reproductive freedom non-profits are encouraged to apply.