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Digital Manager



Posted on Tuesday, July 2, 2024

About Reproductive Freedom for All (Formerly NARAL Pro-Choice America)

For more than 50 years, Reproductive Freedom for All and its chapters have fought to protect and expand reproductive freedom —including access to abortion and contraception — for everybody. We are powered by our more than 4 million members from every state and congressional district in the country, representing the 8 in 10 Americans who believe every person should have the freedom to make the best decision for themselves about if, when, and how to raise a family.

Reproductive Freedom for All centers diversity, equity, inclusion, and justice in our organization and our work. Continuously learning from our history, we hold ourselves accountable to achieve reproductive freedom with equitable access for everybody. As the oldest and largest national membership organization primarily focused on advocating for abortion access, we organize and mobilize, galvanizing millions of people to take action to defend reproductive freedom, and shining a spotlight of accountability on bad actors who work to impose their ideological agenda on others. We also work to elect champions for reproductive freedom and advance state and federal legislation to safeguard it. For more information on Reproductive Freedom for All, please visit our website.

About the role:

The Digital Manager will help support the advocacy, cultivation and fundraising efforts of the Digital Team. They will draft content for all digital platforms, produce emails and SMS messages using HTML, and work across teams to elevate Reproductive Freedom for All’s work. The Digital Manager must be a strong communicator and excellent writer, with demonstrated cultural competence, experience producing and QAing HTML content and the ability to work well across teams. The goal of this position is to further elevate the work that Reproductive Freedom for All does and assist the existing digital team in executing a robust digital program.

Location: Remote

Reports to: Associate Digital Director

Level: Full-time, Non-Exempt, Union Level 4

Salary range: $62,000 - $85,000

In this role, you will:

  • Draft content for email, SMS and other platforms as assigned, ensuring inclusive language and messaging resonates with diverse audiences;
  • Produce and conduct quality assurance (QA) for emails (built using HTML);
  • Produce and QA SMS messages;
  • Create and execute regular engagement and cultivation content for digital platforms to help tell the story of our movement and amplify our grassroots work. Content will align with organizational messaging, be free of errors and fit into our larger strategic goals;
  • Support strategy and execution of state and national legislative and advocacy email and SMS campaigns;
  • Assist in the development and execution of digital fundraising, including the drafting, calendaring and production of fundraising email and SMS content and assistance with the online store;
  • Assist in updating existing reports, analyze email, store and SMS metrics for performance trends with the support of other team members;
  • Lead on hiring and managing an intern each semester for the department;
  • Along with the rest of the digital team, collaborate and work closely with other departments on our electoral program;
  • Other duties as assigned.


  • At least 4 years of campaign, advocacy or electoral experience within a digital, political, marketing or communications team;
  • Excellent writing and interpersonal communication skills;
  • Experience with HTML;
  • Experience using a membership database and/or CRM and CMS (Experience with EveryAction and ActBlue a plus);
  • Experience analyzing email and SMS metrics to determine performance;
  • Clear understanding of, and a commitment to reproductive freedom;
  • Has a demonstrated commitment to contributing to a workplace environment in which diversity is valued and supported;
  • Commitment to ensuring anti-racism, diversity, equity, and inclusion are at the heart of our work and our organization;
  • Demonstrated commitment to Reproductive Freedom for All’s mission, values, and goals;
  • Strong attention to detail.

Nice-to-haves (or excited-to-learns):

  • Experience with EveryAction;
  • Experience working in state or national advocacy;
  • Experience with grassroots digital fundraising.

Note: these are not required. It’s possible that you’re a great fit for the role and do not have any of these things – but you might be excited to learn them

Reproductive Freedom for All does not discriminate on the basis of race, ethnicity, national origin, religion, socioeconomic status, sex, sexual orientation, gender identity and expression, age, disability, marital status, veteran status, genetic information, or political affiliation.
Candidates with backgrounds, identities, and experiences that are historically underrepresented in reproductive freedom non-profits are encouraged to apply.