Pat Ryan for Congress: Digital Director

LOCATION

SALARY

COMPANY

DEPARTMENT

EMPLOYMENT TYPE

JOB DESCRIPTION

Pat Ryan for Congress is seeking a Digital Director. In 2024, Rep. Pat Ryan (NY-18) won a tough frontline district by 13%, the highest battleground over-performance by a Democrat nationwide. We’re building the team we’ll need to win again in 2026. We expect that this position will start in Q1 of 2025. We are looking for a marketing-minded, creative, and hardworking Digital Director who’s not afraid to take risks and can fully own our online program and brand. We are able to be flexible (especially in terms of timeline) for the right candidate.

Responsibilities

• Working closely with the Communications Director, fully own Rep. Ryan’s digital program and brand across all lanes – social media, digital organizing, etc – shifting as the digital landscape shifts during the cycle

• Coordinate with the Finance Director to execute a robust digital fundraising operation, which can include email, texting, and social media

• Approach the digital program with a marketing mindset, with a focus on how to best connect with audience segments via a variety of channels

• Take the lead on shaping and executing our digital brand and voice

• Develop copy and content for digital platforms, including social posts, graphics, scripts, and video, that are consistent in tone and reach our target audiences

• Work with our broader team to craft emails that are consistent with our tone and execute key campaign goals, including fundraising and volunteer mobilization

• Monitor the news and social media for potential rapid response moments across platforms

• Create and maintain a digital plan and trackers to monitor key metrics against goals

• Staff the Congressman at events and capture photos/video from events

• Other responsibilities as needed Required

Qualifications

• Smart, creative, hard-working individual deeply committed to making change

• Confident and clear communicator, able to design and articulate a broad vision

• Strong writer, able to quickly adapt to a principal’s voice and message

• Detail-oriented and the ability to meet deadlines and track projects closely

• Experience with digital fundraising including email and text programs is a plus

• Platform mastery of at least two: Facebook, Twitter/X, Instagram, TikTok, etc

• Ability with a CRM or other database software and willingness to quickly learn new programs

• Deep familiarity with social media trends and best practices; and a dedication to creating content accessible to people of all backgrounds and abilities

• Experience creating and managing a social media calendar(s)

• Graphic design, video production, or other creative competencies a plus

• Team player who thrives in a fast-paced environment and has a history of working with a communicative and collaborative approach

• Driver's license and access to a car

• Campaign experience is a plus but is not required – transferrable experience in marketing, social media, and digital for other brands/principals will be strongly considered

This is a full-time position will be based in Washington, DC in 2025 and may require relocation to the Hudson Valley (NY) in 2026, with a competitive salary range of $8,000-9,000 a month plus health benefits. Applications will be considered on a rolling basis, and the start date is flexible. To apply, please submit your resume to [email protected] with the subject line (“Digital Director -” & your full name, eg. “Digital Director - CJ Cregg"