Assemble: Paid Media/Digital Ads Strategist
Job Post
Assemble: Paid Media/Digital Ads Strategist
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Overview
Assemble is a creative digital strategy agency that works with political organizations, issue campaigns, causes, and brands.
The Paid Media Strategist supports the planning, execution, and analysis of advertising campaigns across multiple platforms (Google, Facebook, Programmatic, Snapchat, etc.). This role will focus on day-to-day campaign management and reporting, working closely with more senior strategists to ensure campaigns are optimized and aligned with client goals.
Responsibilities
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Support development of media plans based on established objectives and budgets
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Execute advertising campaigns across platforms including Google, Facebook, and programmatic DSPs
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Monitor campaign performance and make data-driven optimizations under guidance
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Conduct keyword research, refine targeting, and manage campaign audiences
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Support reporting efforts, pulling data and creating client-facing reports and presentations
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Collaborate with internal teams on client communications and media planning
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Learn and apply best practices across channels and platforms
Qualifications
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1–2+ years of experience in digital advertising working in public affairs, politics, and non-profits — Persuasion & Fundraising experience preferred
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Proficiency in Excel and Google Sheets
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Familiarity with Google Ads Manager and Facebook Ads Manager
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Exposure to programmatic platforms (e.g., Nexxen, StackAdapt) is a plus
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Experience with Google Tag Manager or Data Studio is a bonus
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Familiarity with political tools like ActBlue, NGPVAN, or Action Network is helpful
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Detail-oriented with strong organizational and communication skills
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Interest in digital strategy and progressive politics