SBDigital: Senior Account Manager, Digital Fundraising
Job Post
SBDigital: Senior Account Manager, Digital Fundraising
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APPLICATION INSTRUCTIONS
JOB DESCRIPTION
SBDigital is seeking a Senior Account Manager to help elect Democrats, support nonprofits and PACs, and build war chests for movements across the country. We’re looking for a proactive, strategic leader who can own complex client programs, mentor and up-level junior staff, and drive innovative, high-performing digital fundraising across email, SMS, and paid channels.
Roles & Responsibilities
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Own high-frequency and marquee client programs end-to-end: strategy, planning, execution, QA, and performance.
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Set monthly/quarterly program strategy across email and SMS, including projections, content calendars, segmentation plans, testing roadmaps, and rapid-response protocols.
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Lead client communication: present insights, defend strategy, translate performance into clear recommendations, and build trust with senior stakeholders.
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Mentor and manage Associates, Strategists, and Fellows; provide clear feedback on writing, testing, segmentation, deliverability, and list growth best practices.
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Quality control: review/approve copy and builds; enforce brand voice, compliance, and rigorous QA across email, SMS, landing pages, and ads.
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Data-driven optimization: own weekly and monthly reporting; analyze KPIs, cohort trends, and test results; turn findings into actionable next steps.
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Budget stewardship: oversee ad and SMS spend tracking, pacing, and forecasting; flag risks early and reallocate to hit revenue and ROI goals.
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Hands-on support when needed: jump in to draft, edit, or load emails/SMS to maintain momentum during peak moments.
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Rapid response: coordinate and execute timely pivots around breaking news, endorsements, and calendar moments.
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Cross-functional collaboration: partner with creative, data/analytics, and media teams to align targeting, creative, and landing page experience.
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Guide list hygiene, acquisition, and re-engagement strategies to sustain long-term revenue.
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(Optional) New business: support scoping, proposal inputs, and occasional pitches as bandwidth allows.
Preferred Experience & Qualifications
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5–7+ years in digital, communications, fundraising, or campaign roles (political/advocacy experience strongly preferred).
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Proven ownership of multi-channel digital fundraising programs with measurable revenue growth and ROI improvements.
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Exceptional writing and editing for email/SMS fundraising, with a strong testing mindset (subject lines, framing, CTAs, ask amounts, segmentation).
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Platform familiarity: NGP, Action Network, ActBlue, Switchboard, Numero, ActionKit (or comparable tools).
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Demonstrated people leadership: delegating, coaching, giving kind/actionable feedback, and developing teammates.
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Operational excellence: calm under pressure, strong organization, attention to detail, and reliable deadline management across multiple accounts.
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Strategic thinking with the ability to balance near-term goals and long-term program health.