Arena Careers

The Parkside Group, New York’s leading full-service public affairs firm, is seeking a Digital Analyst. This is a unique opportunity to be part of an award-winning team and to advance candidates’ needs in our action-packed political campaign practice through the fall election.

This position will report to the Digital Director of the Campaign Team.

Our company is committed to diversity and believes that our continued success has been made possible by hiring, retaining, promoting, and encouraging the people on our team. Women, people of color, members of the LGBTQIA community, and those who identify as disabled are strongly encouraged to apply.

Key Accountabilities

• Support development and execution of campaigns
  • Reporting on reconciliation of buys
  • Developing traffic sheets and QAing tags
  • Pacing, ad hoc reporting, and media planning
• Collaborate cross-functionally to develop and implement optimal digital campaigns and strategies across multiple platforms and channels
  • Create and deliver campaign reports regularly as well as additional ad hoc reporting on digital campaigns, as necessary
  • Identify when a strategy or campaign will need to pivot strategy and adjust based on analysis and trends
• Track metrics and conduct proactive analysis of performance trends
  • Provide active and relevant feedback for KPI's
  • Analyze digital campaigns using analytic tools
  • Quality control campaign configurations

Core Competencies

• Ability to work at varying degrees of speeds ranging from staggered projects to short timeline turnarounds
• Collaborate with media buyers on campaign optimizations
• Self-motivated with the ability to work in both a team environment and independently

Required Education & Experience

• Minimum of 1-2 years of experience in analytics or related field, 1+ years of programmatic ad buying and optimization experience
• High proficiency in Excel
• Familiarity with one or more of the following analytics tools and ad serving platforms: Google Analytics, Google Ads Manager, Facebook, MediaMath, Google DCM, Google Campaign Manager, Google Analytics, Adobe Analytics, Tableau

Join Our Team
The Parkside Group cares deeply about the holistic employee experience.

• The position is a full-time temporary opportunity and is anticipated to last from mid- August through the November election. As the campaign season progresses, hours may vary and are to be determined
• Anticipated pay is $30 - $40 per hour
• Provides sick time in accordance with New York State law
• A team committed to your professional development and skills growth
• Candidates that share our passion for Democratic politics is a plus!
• The position will be hybrid, based in our New York City office
• Snacks and beverages to keep you fueled and hydrated on busy days

In order to be considered, please submit your resume via email to [email protected]