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Media Buyer/Planner

The Parkside Group

The Parkside Group

Marketing & Communications, Accounting & Finance
Posted on Jun 17, 2024

The Parkside Group, New York’s leading full-service public affairs firm, is seeking a Media Buyer/Planner. This is a unique opportunity to be part of an award-winning team and to advance candidates’ needs in our action-packed political campaign practice through the fall election.

This position will report to the Digital Director of the Campaign Team.

Our company is committed to diversity and believes that our continued success has been made possible by hiring, retaining, promoting, and encouraging the people on our team. Women, people of color, members of the LGBTQIA community, and those who identify as disabled are strongly encouraged to apply.

Key Accountabilities

  • Strategically implementing digital ads campaigns across in-house ads platforms, including Facebook Ads, Google Ads, and other various DSP platforms
  • Providing data-driven strategic input and campaign insight to client services teams
  • Ensuring campaigns meet and exceed client KPI’s through strategic campaign set-up, quality assurance, and ongoing management
  • Coordinate with media planners on campaign budget shifts and other in-flight changes
  • Developing paid media reports that demonstrate campaign progress to goal
  • Work closely with with data analyst to optimize campaigns

Core Competencies

  • Experience executing and optimizing digital ad campaigns for political or public affairs clients
  • Knowledge of developing campaign analysis in excel/sheets or dashboard programming with tools such as tableau, Dataroma, Databox, or supermetrics etc
  • Enthusiasm for Democratic and progressive politics, and excitement to work with our non-profit and political clients


Required Education & Experience

  • 2 - 3 years relevant work experience including hands-on experience with search & social buying platforms including: Facebook, Google Ads, and programmatic DSPs
  • Relevant BA or BS Degree
  • Strong Microsoft Excel/Google Docs Skills
  • Detail-oriented with strong time management skills
  • Exceptional organization skills and attention to detail

Join Our Team
The Parkside Group cares deeply about the holistic employee experience.

  • The position is a full-time temporary opportunity and is anticipated to last from mid- August through the November election. As the campaign season progresses, hours may vary and are to be determined
  • Anticipated pay is $40 - $50 per hour
  • Provides sick time in accordance with New York State law
  • A team committed to your professional development and skills growth
  • Candidates that share our passion for Democratic politics is a plus!
  • The position will be hybrid, based in our New York City office
  • Snacks and beverages to keep you fueled and hydrated on busy days

In order to be considered, please submit resume via email to Hiring@TheParksideGroup.com